Posted by: Marty Fahncke | September 3, 2007

Book review: The Power of Nice

How nice are you?

The Power of Nice book

When the good folks over at BzzAgent sent me the book “The Power of Nice: How to Conquer the Business World With Kindness“, I was a bit skeptical.

After all, didn’t everyone learn how to play nice in kindergarten?

Then I thought a bit more, and realized I know a LOT of people in the business world who aren’t very nice. The sad thing is, I hang out with a lot of positive, motivated, nice people, and yet I still have my fair share of dealings with people who aren’t all that nice. I feel bad for people who work in businesses literally surrounded by people who aren’t nice. (Can you say Lawyers anyone?)

I decided to give the book a fair shot…and I’m glad I did.

It’s a quick read, at only 119 pages. If you are a fast reader like me, you can zip through it in one sitting. But don’t let the size fool you. The contents are very powerful, and serve as a reminder that in the long run, nice guys usually do finish first.

For instance, did you know:

  • Nice people are less likely to die prematurely
  • Nice people have a lower divorce rate
  • Companies that foster nice behavior in their corporate culture enjoy higher revenues

The authors have captured the essence of nice with six principles worth passing along:

  1. Positive impressions are like seeds—goodwill is contagious
  2. You never know—that person you offer to share a cab with today may be the prospect at tomorrow’s big sales pitch
  3. People change—that lowly assistant may eventually run a successful company… perhaps one you might want to work for one day!
  4. Nice must be automatic—small things like holding a door or offering a seat can actually make the difference in someone’s overall opinion of you
  5. Negative impressions are like germs—they infect you and everyone around you
  6. YOU will know—ultimately it’s about how you live your life and what you value

CLICK HERE to order The Power of Nice: How to Conquer the Business World With Kindness



  1. Marty:

    I ordered the book based in your recommendation. Thanks.

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