I recently published an article in Electronic Retailer magazine called “15 under 30”, which features 15 strategies you can use to increase traffic, conversion rates, and profits for your website or blog.
Best of all, each of these strategies can be done in 30 minutes or less!
To write the article, I surveyed over 500 top internet marketers, then boiled down the best advice and ideas for your benefit. (Click here to read)
Following are snippets of a couple of tips you’ll see in the article:
A recent MarketingSherpa report noticed how consumers are far more likely to open transactional e-mails, like shipping and receipt e-mails, as opposed to promotional e-mails where you’re pitching products. So, start adding your promotional items and cross-sells into those transactional e-mails. –Jim Kukral, jimkukral.com
Has your website tuned into “WIIFM” (what’s in it for me, the website visitor)? Your customers will judge in about three seconds whether it has. If it hasn’t, they will leave. A quick way to start to tune into WIIFM on your website is to increase the occurrence of the word “you.” –Tessa Stowe, salesconversation.com
If you try any of the tips in the article, please come back here and post your results…I would love to hear how these ideas work out for you!